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During 2016 our sister business To The Point Productions asked us to help them create a website for one of their clients: Mountain High Pies who are based in the Blue Mountains in NSW. We happy assisted. The website need to replace their old website that was out of date and did not contain accurate information about this business. The new website also needed to:

  • Be modern in appearance and mobile phone optimised.
  • Lots of photos
  • Colours that matched their old logo and their new logo
  • Easy to update Menu section
  • Include a loyalty card
  • Additionally promote their ‘Desserts & Coffees’ and ‘Cold & Family Pies’
  • Easy to update blog section
  • Make it very easy for site visitors to click through to their Facebook page.
  • Include a Google Location Map

We were also commissioned to help:

  • Write the text
  • Organise the photography and videos

We also recommended to the client the website ‘sell the sizzle, not the sausage’. We provided recommendations for the photo shoot including displaying the ‘idea’ of:

  • Fun
  • Family
  • Family fun
  • Family Outing
  • Happy smiling kids enjoying eating pies
  • Photos of the Bakers (show the team who do the cooking)
  • Great photos of the food
  • Blog posts that provide insight into the business and the family and tourist experience

Was great working with the client and as always, was great working with our sister company as well.

The website can be viewed here: www.mountainhighpies.com.au

Mountain High Pies - website design

Mountain High Pies – website. Part of the home page design

Client Testimonial:

Below is the testimonial that the owner of Mountain High Pies supplied us:

Jay, Kylie and the team at Green Valley Digital and To The Point Productions have done a great job of bringing our businesses web presence up to date. They are obviously experienced in dealing with busy small business operators, showing great patience and persistence in compiling all the information needed. Once they had completed all the groundwork the project came together every quickly and the result was just as they had promised.

Not only did they design and build our new website, Kylie interviewed us and then wrote the website text for us, which was a massive time saver! Both Jay and Kylie also provided excellent photography, blogging and video consultancy. Kylie also did video editing. They were also the ones who suggested it would be great if the website had happy kids eating pies and group photos of our Bakers. Check out our site – it is great and loads fast too!! www.mountainhighpies.com.au

Being a face-to-face business that has relied on word of mouth to grow we have never really taken our website seriously but the way people do business has changed dramatically in the last decade. Having a website that is an open and informative introduction to the business is as important as a personal referral and having that information available in a format that is compatible to peoples mobile devices is now absolutely vital!

GVD has given us a platform that is current and effective, and just as importantly, they have given us a business tool that can be altered and expanded to meet future requirements.

– Damian Smith (Owner)
Mountain High Pies – BLUE MOUNTAINS, NSW Australia

Jay Daniells

About the Author: Jay Daniells

Jay Daniells has been doing advanced Search Engine Optimisation (SEO) work for clients since 2010. He is an SEO specialist. He first started doing SEO work in 2005. He has also been creating websites full-time since 2003. Amongst things Jay is also a graphic designer, digital marketing consultant and creative person. His focus is helping businesses, community groups, clubs, charities, organisations and other entities achieve their goals. He is the owner of Green Valley Digital.

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